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ABOUT UDT
INNOVATION AND A FAMILY HISTORY OF EXCELLENCE IN URETHANE COATINGS
WHAT SETS UDT APART?
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Manufacturing & Formulating
UDT formulates and manufactures high-quality coatings at competitive prices
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Supportive, Responsive, and Loyal
UDT is supportive, responsive, and loyal to our distribution partners
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Multi-Generational
UDT is a family-owned, multi-generational, Midwest-based corporation
Ultra Durable Technologies (UDT) is a Waite Park, Minnesota, company that has been manufacturing innovative coatings since 2008. UDT sets itself apart in the industry by being a private, family-owned company that provides distributors with high-quality, contractor-grade coatings and finishes at competitive prices.
The company ensures that its products are consistent, reliable, durable, and sustainable. We are committed to delivering excellent customer service with our extensive industry and product knowledge. Our products are ideal for concrete, terrazzo, VCT, LVT/LVP, tile and grout, and linoleum.
We provide distributors across the United States with a variety of floor coatings solutions including urethanes, epoxies, polyaspartics, and polyureas.
HOW WE ROLL
OUR PURPOSE
Develop sustainable relationships and products.
OUR NICHE
Manufacture innovative coatings for a sustainable future.
OUR GUARANTEE
We pledge to provide consistent and reliable products and service.
OUR CORE VALUES
Service is #1
- Harvest relationships with customers and coworkers
- Practice consultative selling
- Provide honest and clear expectations
- Contribute to our community
Deliver consistent and reliable products
- Know that quality control is essential to our success
- Promote standard operating procedures
- Aspire to provide the best products and service
Value innovation
- Understand that there is always a “better way”
- Know that all things are possible for those who believe (Mark 9:23)
- Dream big and think outside of the box
- Aim for environmentally and user-friendly products
Strive for excellence
- Realize that we need to grow (personally and collectively) or we will diminish
- Embrace challenge; It comes with growth
- Enjoy the process
The History of Ultra Durable Technologies
1979
Roger Negaard purchases ServiceMaster Franchise.
A large segment of the cleaning business involved maintaining hard surface floors. The process was labor-intensive, and the finish degraded quickly.
Roger aimed to find a better way to protect floors with more durable coatings and applied the first urethane to vinyl.
1995
Negaard Enterprises > Ultra Durable Floors
Roger and Travis began working with multiple vendors to help formulate a urethane product to fill the need.
Roger and Travis marketed and distributed the 1st urethane floor coatings available in the vinyl tile market.
2008
Ultra Durable Technologies
A new manufacturing company began producing and selling high-tech finishes, guards, and sealants.
Continued to innovate and push the industry forward by ensuring that the water-based urethane chemistry and program were sound.
2022
Ultra Durable Technologies Acquires New Production Facility!
UDT has expanded through the purchase of a new building in Waite Park, MN, that now serves as the new headquarters (offices and production). It invests in equipment and reorganizes production area for increased production of all products. Also, the company strengthens its commitment to support its distributors by focusing on providing them with high-quality products.
